Satire. Any resemblance to you is entirely down to your sense of self importance.

Saturday, October 12, 2013

The Purdey's saw blade and the muse.

The muse likes this stuff. What she doesn't like is the fact that she has cut her fingers twice in as many days while opening the bottles.

The third and vital finger of the muse ripped by a Purdey's bottle top.

The thumb of the muse after a similar encounter with a Purdey's bottle.

The muse is a musician, as you can imagine cut fingers are not a great asset to a musician.

The very stylish Purdey's bottle is made of glass and has a metal screw top the retaining ring of which, when opened, becomes a mini saw blade with 8 jagged teeth. It is these teeth that do the damage.

I can only assume that the bottle top, along with the stylish bottle have been decreed by some very expensive and stylish marketing people in Hoxton because whichever way you look at it Purdey's is a carbonated soft drink made by (or at least owned by) Britvic and Britvic successfully package many other soft drink products in bottles with hand friendly lids.

Please can someone at Britvic inform me why this soft drink must come with a saw blade as standard?

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